The 2025 Subaru Love Promise Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.
What is the Subaru Love Promise?
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
How is Colonial Subaru dedicated locally to the Love Promise?
I believe in being more than a Subaru retailer. I believe in being part of my community. In setting an example. In building lifelong relationships. And in ensuring the love is felt not just by our customers, but by all. Not because it is good for business. Because it is the right thing to do.Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Ridgefield Operation Animal Rescue-ROAR
Save the Sound- CT Coastal Cleanup
The Women’s Center of Greater Danbury, Dorothy Day Hospitality House , Meals on Wheels of Ridgefield , Family and Children’s Aid
Ability Beyond
Love Promise Stories from Colonial Subaru
Subaru and Colonial Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Colonial Subaru gives Love and Hope to cancer patients! - Daniela V
Colonial Subaru partnered with The Leukemia & Lymphoma Society (LLS) and Danbury Hospital through the Subaru Loves to Care initiative. The partnership involved delivering blankets, and messages of hope to cancer patients. On June 30, 2025, Colonial Subaru personally delivered these items to patients in treatment. Together we have spread warmth, love, and relief to cancer patients and their families as part of Subaru Loves to Care®. The local staff at Colonial Subaru partnered with local LLS and Danbury Hospital staff to visit and pass out blankets to patients fighting cancer. It was a memorable morning of giving back to our community. Many thanks to the devoted staff at Danbury Hospital who go above and beyond for all of those affected by blood cancers. Thank you, Colonial Subaru for “loving to care” for our blood cancer patients and for your continued partnership!
Love in Action: Celebrating 50 Years of Empowerment with Colonial Subaru - Samantha F
In 2025, The Center for Empowerment and Education (CEE) proudly marks 50 years of unwavering commitment to preventing and responding to interpersonal violence across 11 Connecticut towns. From its humble beginnings in a Danbury kitchen to becoming a leading voice for survivors and a champion of prevention, CEE's legacy is one of courage, compassion, and community. This milestone year is not just a celebration of the past — it’s a promise for the future. Since 1975, CEE has been a lifeline for individuals facing domestic violence, sexual assault, and other forms of interpersonal violence. What began as the Women's Center of Greater Danbury — founded by three brave women, Alice Chapman, Mary Elizabeth Corso, and Bonnie Law — has evolved into a comprehensive agency serving people of all genders. Today, CEE offers critical crisis intervention, advocacy, education, and prevention services throughout Bethel, Bridgewater, Brookfield, Danbury, New Fairfield, New Milford, Newtown, Redding, Ridgefield, Roxbury, and Sherman. As we honor our 50-year legacy, we are also deeply grateful for the partners who have made this journey possible — especially Colonial Subaru. Through Subaru's Share the Love campaign, Colonial Subaru has stood beside CEE, providing vital support that empowers our mission. Their partnership fuels our prevention programs, supports survivor services, and helps ensure we remain a steady presence in the lives of those who need us most. Together, we have educated hundreds of thousands of students, families, and professionals — planting seeds of empathy, respect, and change that ripple through generations. Fifty years is an extraordinary achievement, but we know there is still work to be done. With partners like Colonial Subaru by our side, we’re not just looking back — we’re looking ahead. Our promise is to continue building a future where every individual in our community can live free from violence, empowered and supported. Thank you, Colonial Subaru, for helping us share the love — and the hope — that drives our work.
Colonial Subaru CT Teams Up to Support Local Community - Nate R
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Danbury, this is a harsh reality. Helping others strengthens communities, which is why Colonial Subaru CT is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Colonial Subaru CT have helped nearly 900,000 children and adults in urgent need. On 01/27/2025, Colonial Subaru CT donated 120 coats to The Regional YMCA of Western CT - YMCA Children's Center. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Wings of Hope: Volunteering at the Butterfly Party - Olivia M
This past weekend, I had the chance to represent Colonial Subaru as a volunteer at the annual Butterfly Party, which benefits the Catherine Violet Hubbard Animal Sanctuary. The event was held in honor of what would have been Catherine’s 19th birthday, and it was one of the most meaningful things I’ve ever been part of. Throughout the day, people from all over came together to celebrate animals, community, and kindness. One of the best parts was seeing 30 animals get adopted—dogs, cats, even a few rabbits—and 70 more adoption applications were filled out. Watching kids meet their future pets for the first time was something I’ll never forget. You could just see the instant bond forming. It was really emotional in the best way. At the Colonial Subaru booth, we also had a table set up where people could write messages of hope for patients of the Leukemia & Lymphoma Society. It was amazing to see how many people stopped by—not just to write, but to share their own stories. One little girl wrote, “You are brave. You are loved. You are not alone.” It kind of stopped me in my tracks. I realized how powerful just a few words can be. Even though it was busy and a little overwhelming at times, there was such a good vibe. Everyone was there for a reason, and it felt like we were all part of something that mattered. Catherine’s story is heartbreaking, but the sanctuary and this event show how much good can come from love and remembrance. I’m really thankful I got to be part of the day. It reminded me that even small actions—like helping at a booth or writing a kind note—can make a difference. I’ll definitely remember this experience for a long time.
An Earth Day Rooted in Giving Back - Mackenzie C
This past Earth Day, I had the absolute joy of being part of something both simple and extraordinary—handing out small potted trees to families, kids, couples at Colonial Subaru. In partnership with the Arbor Day Foundation and as part of Subaru’s “Loves the Earth” initiative, we came together to do more than just talk about protecting the planet—we put something green and growing right into people’s hands. It might sound small. Just a sapling in a pot. But let me tell you, every one of those trees came with a story waiting to happen. We set up early in the morning, tables lined with neat rows of baby white oak, shadblow serviceberrys and flowering tulip trees. The scent of soil and new leaves filled the air—fresh and hopeful. The volunteers wore bright smiles and green “Subaru Loves the Earth” shirts, and we were armed with planting tips, care instructions, and reusable tote bags to give away. What I didn’t expect was how meaningful these moments with total strangers would be. One woman picked up a tree with tears in her eyes. She told me her father had planted trees every year in her childhood backyard, and he’d just passed away in March. She chose a beautiful eastern redbud because of its heart shaped leaves and left cradling the sapling like something sacred. A young woman proudly donning a t-shirt that said “Plant Mom” happily walked away with a still- dormant black tulipa, expressing her high hopes for when it woke up from its “nap”. Each conversation reminded me that giving away trees wasn’t just about ecology. It was about connection. Connection to the earth, to memories, to hopes for the future. We handed 100 trees that day. One hundred tiny green promises. And the energy at Colonial Subaru was electric—not with the rush of sales or the noise of traffic, but with a quiet joy. It felt like a celebration of nature and community, just as Earth Day should be. I’ve volunteered for many causes before, but this one struck a special chord. Maybe because it felt so personal. Planting a tree is an act of faith in tomorrow. And helping people take that first step—watching them smile and ask questions gave me such a sense of fulfillment. At the end of the day, I tucked a little red maple into the back seat of my own car to plant in my yard. Every time I look at it, I’ll remember Earth Day 2025.
Colonial Subaru Brings Warmth to Bethel YMCA Families - Danielle C
This winter, the Bethel YMCA hosted a heartwarming event in partnership with Colonial Subaru and Operation Warm, bringing warmth, joy, and a renewed sense of hope to local families. Children and their parents gathered for an after-school celebration where each child had the opportunity to pick out a brand-new winter coat—completely free of charge. The excitement in the room was unmistakable. Smiles lit up children’s faces as they eagerly browsed racks of colorful coats, carefully selecting their favorites. For many parents, the experience was deeply emotional. The realization that these high-quality coats were being gifted to them—no strings attached—left many overwhelmed with gratitude. The event was part of Operation Warm’s mission to provide ‘more than a coat.’ Since its founding 23 years ago, the organization has focused on meeting the basic needs of under-resourced children while also nurturing their confidence, emotional well-being, and connection to community resources. The coats distributed aren’t just for physical warmth—they’re a source of comfort, self-assurance, and hope for a brighter future. Thanks to the generosity and community spirit of Colonial Subaru, this event became more than a simple distribution—it was a powerful moment of giving, unity, and support. For many families in attendance, it marked a meaningful step toward a stronger, more connected community. As a volunteer at this event, I want to thank Colonial Subaru and the Bethel YMCA for making this special day possible—and for reminding us all that even the simplest acts of kindness can have a lasting impact.
Subaru Loves the Earth Volunteers at Shepaug Dam - Darlene C
Volunteering as part of the Colonial Subaru trash collecting crew is becoming a tradition for me. I have participated in this event when it was at Lake Kenosia in Danbury, and now the past few years in Southbury. I find it very responsible that my local car dealership consistently provides this opportunity to the community and their customers like me, who want to help make the planet a better place. Most recently this part of Connecticut was hit incredibly hard when a devastating storm washed away bridges, roads and pushed tons of trash into the water. I saw first hand at this clean-up that it is absolutely essential that we keep checking the water and continue to pull out items that will be disastrous to the environment. As an example, I found a variety of flip-flops, a jump rope, dirty diapers and a workboot! The representative on-site from Save the Sound had a chart that shows how long it would take for everyday items to decompose, and it was both enlightening and shocking to see the data. A glass bottle takes 1 million years to decompose! Working alongside the other volunteers and the Colonial staff was without a doubt, time well spent. We made a difference. I will continue to use the “clean swell” app on my phone and track my trash collecting efforts as our community recovers from the effects of this storm and beyond. Thank you Subaru. See you next year!
Subaru Loves Learning and Adopt-A-Classroom Infuse Funds and Motivation to RPMS Staff and Students - Kristy Z
With the new school year well underway, we at Rogers Park Middle School want to express our gratitude for the support again this year through the Adopt-A-Classroom program. We recently had five elementary school teachers transfer to our school as science and social study teachers in the 6th grade. Receiving this money from Subaru will allow these newly transferred teachers to purchase essential supplies, technology, and educational materials creating a more engaging and resource rich classroom environment. With the stress of moving to middle school and new content to teach, spending this money on items for their new classroom and students will boost their morale and motivation. For students, the improved resources will lead to better learning experiences and outcomes, supporting our diverse needs and ensuring every student has the opportunity to succeed. Colonial Subaru’s adoption of our classrooms also fosters a sense of community and partnership enhancing school spirit and pride while contributing to long-term educational success and community engagement. Thank you for your continued support, it is very much appreciated.
Subaru’s Support Helps Those in Need Support Each Other - Samantha F
Proceeds from Subaru Share the Love touch all The Center for Empowerment and Education’s (CEE) no-cost programs and services. Interpersonal violence, whether it manifests as domestic violence, sexual assault, or any other form of abuse, leaves deep and lasting scars. It is a journey fraught with emotional and physical pain, often leading victims to feel isolated and misunderstood. This is where the power of support groups comes into play, which is just one of CEE’s services offered that Share the Love so generously supports. “When I landed here, I was hearing my story over and over again from wonderful women. My heart breaks when I hear this shared pain, but also, there is a comfort in knowing that I have found a group of people who get it and who understand.” Anonymous Client Support groups are more than just gatherings; they are lifelines for many victims. They provide emotional support and validation. In these groups, victims find others who share similar experiences, helping them realize they are not alone. The shared empathy and understanding within these groups are crucial for emotional healing. Knowing that someone else truly understands their pain can be incredibly validating and comforting. Moreover, support groups offer a safe and confidential space. They create an environment where victims can speak freely without fear of judgment or retaliation. This sense of safety and trust is essential for opening up and beginning the healing process. These groups are also hubs of practical advice and resources. Members share information about essential services like legal aid, housing, counseling, and medical care. They exchange practical coping strategies and solutions to common challenges, providing invaluable support to each other. Support groups play a vital role in empowerment and building self-esteem. The encouragement and support from peers help victims regain their confidence. Regular interactions with empathetic peers motivate victims to take positive steps toward recovery and independence. Interpersonal violence often leads to severe social isolation. Support groups combat this by providing social connections and community. They reduce feelings of loneliness and foster a sense of belonging. Many participants form lasting friendships and support networks that extend beyond the group meetings. Support groups are instrumental in reducing the risk of re-victimization. By learning from others' experiences, victims gain insights into the patterns of abusive relationships. This awareness equips them to take steps to protect themselves and avoid falling into similar situations in the future.
Colonial Subaru Partners With The Leukemia & Lymphoma Society - Daniela V
Every three minutes, a person in the U.S is diagnosed with leukemia, lymphoma, or myeloma - blood cancers that often requires patients to endure difficult treatments that leave them feeling weak, cold, and isolated. Since 2016, Subaru has partnered with The Leukemia & Lymphoma Society® (LLS) to provide warmth, love, and relief by delivering over 230,000 blankets along with patient care kits and encouraging messages of hope. Colonial Subaru delivered 80 blankets to Danbury Hospital. We are proud to continue this partnership and look forward to many years to come. Thank you all for your continued support to our patients!
